Bachelor’s in Visual Communication Design

Visual communication design major: Cultivate comprehensive talents with high aesthetic ability, design creativity ability, hands-on ability and organizational planning ability, focusing on cultivating visual communication professional information communication design, interface design, and application of new information technology; cultivate talents with relatively high Application talents with high creative thinking and good practical ability. The courses studied cover two major professional directions: traditional graphic design and multimedia design. Based on the mastery of these two professional knowledge, future graduates can work in a variety of fields. Main courses: packaging and decoration design, book decoration, poster design, logo and CI design, advertising creativity and expression, concept design, interface design, animation design, information visualization design, multimedia design.