The MSc Media and Communication programme provides a wealth of knowledge and transferable skills for you to make an impact on the media world of today and tomorrow.
The programme consists of two pathways: a practical pathway, Professional Communication, and a research pathway, Global Media and China.
By taking the programme, student can focus on acquiring media production skills, for example in video production, podcasting, advertising and public relations. They can also concentrate on acquiring theoretical knowledge and academic skills, such as understanding concepts in the global media cultures, and be able to design research, and write papers.
Why should I study Media and Communication at XJTLU?
Create your own media, such as podcasts, videos and social media campaigns
Enhance your skills of research and analysis
Learn from international staff with prominent scholarly publications and extensive industry experience
Study at a world-class campus with cutting-edge technologies
Earn a degree from the University of Liverpool that is recognised by the Chinese Ministry of Education.
Knowledge and skills
By the time you graduate from the MSc Media and Communication, you will have:
a thorough understanding of key concepts, theories and practices in media and communication
strong skills of research and analysis
the ability to produce quality multimedia products
professional attributes including flexibility, creativity, accuracy, precision, punctuality, reflexivity, and efficiency
Careers
Graduates are well equipped for many careers, including in public relations, advertising, marketing, journalism and social media, and as researcher in the industry. Modules in the Global Media and China pathway can particular prepare students with knowledge and skills needed for PhD applications.